Merchants’ perceptions on e-wallet use intention in Nigeria

Abstract

This paper explores the extent of effect of some determinants towards the intention of merchants to accept and use e-wallet in Nigeria. These determinants are: awareness, perceived usefulness, personal innovativeness, and social influence. The study used survey research design to gather data from sampled merchants within Bauchi metropolis. Purposive sampling was used in selecting the respondents due to fact only those with prior experience in electronic payment are in better position to give valid opinion. One hundred and fifty-two (142) responses were collected and 133 were used for the analysis. Descriptive statistics and multiple regression analysis were used in describing the characteristics of the respondents and hypotheses testing respectively. The findings of this study found that perceived usefulness and social influence have significant influence on e-wallet intention to use by merchants in Bauchi metropolis. However, the study found that awareness and personal innovativeness do not influence e-wallet use intention. Therefore, the study recommends government to institute a strong orientation campaign on how existing users of e-wallets should encourage their business friends and associate on the benefits of e-wallet use in business transactions.