International Journal of Intellectual Discourse

Entrepreneurship Social Networks on Small and Medium Enterprises success in Delta state, Nigeria

Ewere Clinton Okonta — 2025-07-02

The aim of the study is to ascertain how using social networks in entrepreneurship relates with Small and Medium Enterprises (SMEs) success in Delta State, Nigeria. A cross-sectional research approach was adopted in this study. Four hundred and fifty (450) selected entrepreneurs made up the sample. The basic random sampling technique was used. With the help of "Survey Monkey," a total of 300 sets were used for analysis. The instrument was subjected to face and content validity checks before its reliability was evaluated using the Cronbach alpha test. Since the focus of the study involves measuring effects, the statistical tools employed in the data analysis included OLS multiple regression, correlation, the Jacque Bera normalcy test, and descriptive statistics. Stata version 13.0 was the statistical software utilized in the study to analyse the data. The findings indicate that the dimensions of entrepreneurship using social networks such as opportunity recognition, resource acquisition, market entry and growth affect significantly with SMEs success. It was concluded that entrepreneurship is inherently a social endeavour, with success often hinging on the quality and extent of an entrepreneur's social networks; this led to the recommendation that government and nongovernmental organizations should fund digital literacy and entrepreneurship programs focused on social media to affect the success of SMEs across the state and the nation at large.

Business management practice and organizational profitability: Evidence from selected deposit money banks in central area, Abuja

Eucharia C. Ume — 2025-06-30

The profitability of deposit money institutions in the Central Area of Abuja is increasingly threatened by severe competition, regulatory challenges, and changing consumer needs, requiring good business management strategies to maintain financial success. Although strategic planning is crucial for organisational success, its precise influence on profitability in this context is yet little examined. This study investigates the correlation between strategic planning, a fundamental aspect of corporate management practices, and the profitability of specific deposit money institutions in the Central Area of Abuja. Utilising a quantitative research methodology and a cross-sectional survey design, data were gathered from 93 management personnel across five banks through a prepared questionnaire. Regression study indicated that strategic planning exerts a robust, positive, and significant influence on organisational profitability, explaining 69.6% of the variability in profitability. The results
highlight the significance of strategic planning in augmenting revenue and aligning organisational objectives with market realities. The study indicates that the integration of comprehensive planning at each level of the corporate value chain is vital for attaining continuous profitability. Recommendations emphasise the prioritisation of strategic planning activities to enhance financial performance and tackle operational difficulties within the banking sector.